Guides and advice
Locametra Blog
Practical guides to being found locally: on Google Maps, in search results and in AI answers. No invented statistics, no promised rankings.
Google Business ProfileNovember 7, 2026
Attributes are the small labels on your listing: wheelchair access, Wi-Fi, outdoor seating, payment methods. Here is how they work and why they deserve five minutes.
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By tradeNovember 6, 2026
People choose a gym close to home or work, after comparing photos, hours and reviews. Here is what a gym or fitness studio can do to appear on Google Maps.
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ReviewsNovember 5, 2026
A fake review can come from a competitor, a stranger or a campaign. Here is how to recognise one, how to report it to Google, and what never to do in return.
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By tradeNovember 4, 2026
Travellers compare hotels on Google before they ever reach a booking site. Here is what an independent hotel or guesthouse can do to be seen and booked directly.
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Google Business ProfileNovember 3, 2026
You have 750 characters to say what you do and for whom. Here is how to write a Google Business Profile description that informs a customer and respects Google's rules.
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Google Business ProfileNovember 2, 2026
Posts let you publish news, offers and events on your Google listing. Here is what to write, how often, and what you can honestly expect from them.
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By tradeNovember 1, 2026
Patients look for a doctor on Google Maps the way they look for any local service. Here is what a medical practice can do, within the rules of the profession.
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Ranking and websiteOctober 31, 2026
Each branch competes in its own neighbourhood. Here is how a business with several locations should organise its profiles, its website and its follow-up.
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